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|a 0256075131
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|a HR-ZaFF psiL5830
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|e ppiak
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|2 APA CC
|a 3940
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| 100 |
1 |
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|a Berkowitz, Eric N.
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| 245 |
1 |
0 |
|a Marketing /
|c Eric N. Berkowitz, Roger A. Kerin, William Rudelius.
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| 250 |
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|a 2nd ed..
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| 260 |
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|a Homewood, IL :
|b Irwin,
|c cop. 1989.
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| 300 |
|
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|a XXV, 752 str. :
|b ilustr. ;
|c 27 cm
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| 504 |
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|a str. 686-701: Rječnik
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| 504 |
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|a str. 702-719: Bilješke
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| 504 |
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|a str. 723-752: Kazala
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| 653 |
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|a marketing
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| 653 |
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|a oglašavanje
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| 653 |
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|a tržište
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| 700 |
0 |
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|a Kerin, Roger A.
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| 700 |
0 |
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|a Rudelius, William
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| 942 |
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|b LIB
|c KNJ
|d PSI | 3940 | 89 | BER
|h BC11
|i BER m
|6 BC11_BER_M
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| 991 |
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|a psi50/2008
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| 992 |
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|a PS
|b SG
|c 20080228
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