Click prediction in mobile display advertising based on HTML5 features - Petrović, Rodoljub; Dali, Lorand; Mladenić, Dunja (2013)
35th International Conference on Information Technology Interfaces, Cavtat/Dubrovnik, June 24-27, 2013
Bibliografija: 11 jed.
Keywords: Predviđanje klika -- Mobilno oglašavanje -- Kontekstualno oglašavanje -- HTML5 -- Hipertekstualni jezik za označivanje