Exploring fitness centre consumer loyalty : differences of non-profit and low-cost business models in Spain

Autor: García-Fernández, Jerónimo, Gávez-Ruiz, Pablo, Vélez-Colon, Luisa, Ortega-Gutiérrez, Jaime, Fernández-Gavira, Jesús
Matična publikacija: Ekonomska istraživanja (2018)