Creating Desires: The Effects of Television Toy Advertising on Children
Every day children are exposed to a wide range of toy commercials on television. Toys are presented in a way that makes them look very attractive and great fun to play with. Many studies have found that it is not until 8 years of age that children begin to understand the selling purpose of a commerc...
Permalink: | http://skupni.nsk.hr/Record/ffzg.KOHA-OAI-FFZG:315539 |
---|---|
Matična publikacija: |
Child and Teen Consumption 2008: the 3rd international conference on multidisciplinary perspectives on child and teen consumption Norveška : Norwegian Centre for Child Research, 2008 |
Glavni autor: | Car, Sandra (-) |
Vrsta građe: | Članak |
Jezik: | eng |