Upravljanje marketingom
| Permalink: | http://skupni.nsk.hr/Record/graf.ZAG01000169780/Details |
|---|---|
| Glavni autor: | Kotler, Philip (-) |
| Ostali autori: | Keller, Kevin Lane (-) |
| Vrsta građe: | Knjiga |
| Jezik: | hrv |
| Impresum: |
Zagreb :
Mate,
2008.
|
| Izdanje: | 12. izd |
| LEADER | 00712cam 2200265 i 4500 | ||
|---|---|---|---|
| 001 | ZAG01000169780 | ||
| 003 | HR-ZaZAG | ||
| 005 | 20150209102257.0 | ||
| 008 | 100515s2008 ci a 000 0 hrv d | ||
| 020 | |a 9532460314 | ||
| 035 | |a (HR-ZaZAG)000169780 | ||
| 040 | |a HR-ZaGRF |b hrv |c HR-ZaGRF |e ppiak | ||
| 080 | |a 658.8 | ||
| 080 | |a 339.1 | ||
| 100 | 1 | |a Kotler, Philip | |
| 245 | 1 | 0 | |a Upravljanje marketingom / |c Philip Kotler, Kevin Lane Keller. |
| 250 | |a 12. izd. | ||
| 260 | |a Zagreb : |b Mate, |c 2008. | ||
| 300 | |a XXXIX, 729 str. : |b ilustr. ; |c 27 cm. | ||
| 700 | 1 | |a Keller, Kevin Lane | |
| OWN | |a GRAF | ||
| SRC | |a GRAF | ||
| 886 | 0 | |2 unimarc |b 00497iam0 2200193 45 | |