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|e ppiak
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|a 339.138
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| 100 |
1 |
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|4 aut
|a Perreault, William D.
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| 245 |
1 |
0 |
|a Essentials of marketing :
|b a global-managerial approach /
|c William D. Perreault, E. Jerome McCarthy.
|
| 250 |
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|a 10th ed.
|
| 260 |
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|a Boston, Mass. [etc.] :
|b McGraw-Hill,
|c cop. 2006.
|
| 300 |
|
|
|a XL, 638 str. :
|b ilustr. ;
|c 28 cm +
|e 1 CD-ROM.
|
| 490 |
1 |
|
|a McGraw-Hill/Irwin series in management
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| 504 |
|
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|a Bibliografija: str. 579-634.
|
| 700 |
1 |
|
|4 aut
|a McCarthy, Jerome Edmund
|
| 830 |
|
0 |
|a McGraw-Hill/Irwin series in management
|
| 942 |
|
|
|c BOOK
|
| 998 |
|
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|c Mihalić, Mirjana
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| 999 |
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|c 21188
|d 21188
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