Glossary of marketing terms

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Glavni autor: Hart, Norman A. (-)
Ostali autori: Stapleton, John (-)
Vrsta građe: Knjiga
Jezik: eng
Impresum: Oxford [etc.] : Heinemann Professional Publishing, cop. 1987.
Izdanje: 3rd ed., revised and expanded
Nakladnička cjelina: The marketing series
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245 1 0 |a Glossary of marketing terms /  |c Norman A. Hart, John Stapleton. 
250 |a 3rd ed., revised and expanded 
260 |a Oxford [etc.] :  |b Heinemann Professional Publishing,  |c cop. 1987. 
300 |a IX, 225 str. ;  |c 22 cm. 
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700 1 |a Stapleton, John 
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