Connected marketing

Permalink: http://skupni.nsk.hr/Record/nsk.NSK01000738338/Details
Ostali autori: Kirby, Justin (Editor), Marsden, Paul
Vrsta građe: Knjiga
Jezik: eng
Impresum: Amsterdam [etc.] : Elsevier : BH [i. e.] Butterworth-Heinemann, 2006.
Izdanje: 1st published
Predmet:
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040 |a HR-ZaNSK  |b hrv  |c HR-ZaNSK  |e ppiak 
080 |a 659(082)  |2 MRF 1998. 
245 0 0 |a Connected marketing :  |b the viral, buzz and word of mouth revolution /  |c edited by Justin Kirby and Paul Marsden. 
250 |a 1st published. 
260 |a Amsterdam [etc.] :  |b Elsevier :  |b BH [i. e.] Butterworth-Heinemann,  |c 2006. 
300 |a XXXV, 282 str. :  |b graf. prikazi ;  |c 24 cm. 
504 |a Bibliografske bilješke uz svaki rad. 
504 |a Kazalo. 
650 7 |a Marketing  |2 nskps 
650 7 |a Marketing usmenom predajom  |2 nskps 
700 1 |a Kirby, Justin  |4 edt 
700 1 |a Marsden, Paul  |4 edt 
998 |m eemk1009  |c zvdo1011  |c zvdi2007