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|a xxk
|a xxu
|a ii
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|a 658.626:003.62
|2 MRF 1998.
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1 |
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|a Gains, Neil
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| 245 |
1 |
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|a Brand essense :
|b using sense, symbol and story to design brand identity /
|c Neil Gains.
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| 250 |
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|a 1st published.
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| 260 |
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|a London ;
|a Philadelphia ;
|a New Delhi :
|b Kogan Page,
|c 2014.
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| 300 |
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|a IX, 218 str. :
|b ilustr., graf. prikazi ;
|c 24 cm.
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| 504 |
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|a Bibliografija: str. [205]-211.
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| 504 |
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|a Kazalo.
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| 650 |
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7 |
|a Marke proizvoda
|2 nskps
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| 650 |
|
7 |
|a Korporativni imidž
|2 nskps
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| 998 |
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|m vhok1401
|c zvdo140415
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