Mass media management

The paper provides a professional overview of the development of media technology, as well as the influence of technology on media content and its interpretation. The aim of communication is definitively to connect the source with the receiver. It means to solve the main problem – to overwhelm the o...

Full description

Permalink: http://skupni.nsk.hr/Record/nsk.NSK01001024811/Details
Matična publikacija: Media, culture and public relations (Online)
9 (2018), 1/2 ; str. 95-99
Glavni autor: Gazenko, Roman (Author)
Vrsta građe: e-članak
Jezik: eng
Predmet:
Online pristup: https://doi.org/10.32914/mcpr.9.1-2.7
Elektronička verzija članka
LEADER 01580naa a22003374i 4500
001 NSK01001024811
003 HR-ZaNSK
005 20190412150733.0
006 m d
007 cr||||||||||||
008 190321s2018 ci | |0|| ||eng
024 7 |2 doi  |a 10.32914/mcpr.9.1-2.7 
035 |a (HR-ZaNSK)001024811 
040 |a HR-ZaNSK  |b hrv  |c HR-ZaNSK  |e ppiak 
041 0 |a eng  |b hrv 
042 |a croatica 
044 |a ci  |c hr 
080 1 |a 316  |2 2011 
080 1 |a 659  |2 2011 
100 1 |a Gazenko, Roman  |4 aut  |9 HR-ZaNSK 
245 1 0 |a Mass media management  |h [Elektronička građa] :  |b technological backgrounds /  |c Roman Gazenko. 
300 |b Ilustr. 
504 |a Sažetak 
520 |a The paper provides a professional overview of the development of media technology, as well as the influence of technology on media content and its interpretation. The aim of communication is definitively to connect the source with the receiver. It means to solve the main problem – to overwhelm the obstacle of space and time. Technological goals since the dark ages were aimed at increasing the physical features of man as direct carrier or to replace him by a more efficient one. 
653 0 |a Masovni mediji  |a Medijske tehnologije  |a Upravljanje medijima 
773 0 |t Media, culture and public relations (Online)  |x 1848-8374  |g 9 (2018), 1/2 ; str. 95-99  |w nsk.(HR-ZaNSK)000833425 
981 |b Be2018  |b B01/18 
998 |b dalo1904 
856 4 0 |u https://doi.org/10.32914/mcpr.9.1-2.7 
856 4 0 |u https://hrcak.srce.hr/214351  |y Elektronička verzija članka 
856 4 1 |y Digitalna.nsk.hr