Medium is a weapon
This paper analyzes the ways in which the media can be abused to foster the most extreme political propaganda using the example of the former Socialist Federal Republic of Yugoslavia. After having propagated social values such as unity, harmony, brotherhood and anti-fascist heritage, in the late 198...
| Permalink: | http://skupni.nsk.hr/Record/nsk.NSK01001116264/Details |
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| Matična publikacija: |
In medias res (Zagreb, Online) 9 (2020), 17 ; str. 2753-2774 |
| Glavni autor: | Delić, Amela (Author) |
| Vrsta građe: | e-članak |
| Jezik: | eng |
| Predmet: | |
| Online pristup: |
https://doi.org/10.46640/imr.9.17.10 In medias res (Zagreb, Online) Hrčak |
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| 245 | 1 | 0 | |a Medium is a weapon |h [Elektronička građa] : |b bias in crisis situations / |c Amela Delić. |
| 504 | |a Bibliografske bilješke uz tekst ; bibliografija: 17 jed. | ||
| 504 | |a Summary ; Sažetak. | ||
| 520 | |a This paper analyzes the ways in which the media can be abused to foster the most extreme political propaganda using the example of the former Socialist Federal Republic of Yugoslavia. After having propagated social values such as unity, harmony, brotherhood and anti-fascist heritage, in the late 1980s Serbian and Croatian media came under control of nationalists who manipulated them into propagating hatred, nationalism and xenophobia. In Bosnia and Herzegovina, such practice followed the outbreak of the Bosnian war and resulted in several media outlets which took the same course of action. Some media outlets will fully endorse McLuhan’s idea of technical intermediaries as modern weapons and even go one step further in their warlike messages than the political parties that formed them. The most striking examples are Bosnian-based TV Pale, Croatian daily newspaper Vjesnik and Serbian newspaper Politika (especially the Echoes and Reactions newspaper section). With their actions such media will confirm that the most dangerous form of media bias is precisely propaganda bias as defined by Denis McQuail. Its destructive power is illustrated on the example of the bloody Yugoslav break-up fueled by their spreading of misinformation. | ||
| 520 | |a Na primjeru medija država nekadašnje Socijalističke Federativne Republike Jugoslavije. u radu analiziramo način na koji se mediji mogu zloupotrijebiti u svrhu najstrašnije političke propagande. Iz položaja posrednika bratstva i jedinstva, sloge, antifašističkog naslijeđa, ponosa i prkosa narodnooslobodilačke borbe i pokreta, mediji su u Srbiji i Hrvatskoj krajem 80-ih godina došli u vlast nacionalista koji će ih preobraziti u posrednike mržnje, nacionalizma i ksenofobije. U Bosni i Hercegovini mediji su izbjegli propagandno djelovanje do početka agresije na Bosnu i Hercegovinu nakon čega će i u ovoj državi u ratu postojati nekoliko medija koji propagiraju netoleranciju. Pojedini će mediji u potpunosti potvrditi McLuhanovu ideju tehničkih posrednika kao suvremenog oružja, te će u ratnohuškačkim porukama otići korak dalje od političkih stranaka koje su ih oformile. Najupečatljiviji takvi primjeri su TV Pale iz Bosne i Hercegovine, dnevni list Vjesnik iz Hrvatske, te list Politika (posebno rubrika Odjeci i reagovanja) iz Srbije. Svojim će djelovanjem ovakvi mediji potvrditi da je najopasniji oblik medijske pristranosti upravo propagandna pristranost kako je definira Denis McQuail, a njezina se destruktivna moć pokazala u strahotama ratova koji su u ovim državama uslijedili. | ||
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| 856 | 4 | 0 | |u https://doi.org/10.46640/imr.9.17.10 |
| 856 | 4 | 0 | |u http://www.centar-fm.org/inmediasres_eng/index.php/amela-delic-medium-is-a-weapon-bias-in-crisis-situations |y In medias res (Zagreb, Online) |
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