30-minute website marketing
| Permalink: | http://skupni.nsk.hr/Record/nsk.NSK01001135772/TOC |
|---|---|
| Glavni autor: | Wilson, Lee (Author) |
| Vrsta građe: | e-knjiga |
| Jezik: | eng |
| Impresum: |
Bingley :
Emerald,
2019.
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| Predmet: | |
| Online pristup: |
https://doi.org/10.1108/9781838670788 |
Sadržaj:
- Chapter 1. An introduction to the website marketing ecosystem
- Chapter 2. Website marketing pain points & fundamentals
- Chapter 3. The role of websites in today's marketing
- Chapter 4. 30-minute actions methodology
- Chapter 5. 30-minute social media marketing (SMM) actions
- Chapter 6. 30-minute search engine optimization (SEO) actions
- Chapter 7. 30-minute content creation actions
- Chapter 8. 30-minute content marketing actions
- Chapter 9. 30-minute pay-per-click advertising (PPC) actions
- Chapter 10. 30-minute conversion rate optimization (CRO) actions
- Chapter 11. 30-minute tips for the wider website
- Chapter 12. Strategic thinking in 30 minutes.