Advertising psychology and research
| Permalink: | http://skupni.nsk.hr/Record/ffzg.KOHA-OAI-FFZG:217055/Details |
|---|---|
| Glavni autor: | Lucas, Darrell Blaine (-) |
| Ostali autori: | Britt, Steuart Henderson (-) |
| Vrsta građe: | Knjiga |
| Jezik: | eng |
| Impresum: |
New York :
McGraw-Hill,
1950.
|
| LEADER | 00669nam a2200205ui 4500 | ||
|---|---|---|---|
| 008 | 020322s1950 |||a |||||||||| ||eng|d | ||
| 035 | |a HR-ZaFF psiL2968 | ||
| 040 | |a HR-ZaFF |b hrv |c HR-ZaFF |e ppiak | ||
| 080 | |a 159.9 | ||
| 084 | |2 APA CC |a 3940 | ||
| 100 | 1 | |a Lucas, Darrell Blaine | |
| 245 | 1 | 0 | |a Advertising psychology and research : |b an introductory book / |c by Darrell Blaine Lucas and Steuart Henderson Britt. |
| 260 | |a New York : |b McGraw-Hill, |c 1950. | ||
| 300 | |a 765 str. : |b ilustr | ||
| 504 | |a Kazalo | ||
| 700 | 1 | |a Britt, Steuart Henderson | |
| 942 | |b LIB |c KNJ |d PSI | S |h BC |i LUC a |6 BC_LUC_A | ||
| 991 | |a psi1402 | ||
| 992 | |a PS |b ZB |c 20020322 | ||
| 999 | |c 217055 |d 217055 | ||