Permalink:	http://skupni.nsk.hr/Record/ffzg.KOHA-OAI-FFZG:219849/Similar
Glavni autor:	Kerin, Roger A. (-)
Ostali autori:	Hartley, Steven W. (-), Berkowitz, Eric N., Rudelius, William
Vrsta građe:	Knjiga
Jezik:	eng
Impresum:	New York, NY : McGraw-Hill/Irwin, cop. 2006.
Izdanje:	8th ed.
Predmet:	marketing oglašavanje tržište

APA stil citiranja

Kerin, R. A., Hartley, S. W., Berkowitz, E. N., & Rudelius, W. (2006). Marketing: Marketing (8th ed.). New York, NY: McGraw-Hill/Irwin.

Chicago stil citiranja

Kerin, Roger A., Steven W. Hartley, Eric N. Berkowitz, and William Rudelius. Marketing: Marketing. 8th ed. New York, NY: McGraw-Hill/Irwin, 2006.

MLA stil citiranja

Kerin, Roger A., Steven W. Hartley, Eric N. Berkowitz, and William Rudelius. Marketing: Marketing. 8th ed. New York, NY: McGraw-Hill/Irwin, 2006.