Win, lose, or draw: determining the winner in sustaining positive public image in the competition between public libraries and electronic media

Today more than ever before, libraries need promotion of their sometimes unrecognized values. The purpose of a library is to act in response to user's information needs by offering content and services. For generations, users kept coming to public libraries, places with central role in providin...

Full description

Permalink: http://skupni.nsk.hr/Record/ffzg.KOHA-OAI-FFZG:315160/Description
Matična publikacija: Marketing of information services
Prag : Charles University, 2007
Glavni autori: Vrana, Radovan (-), Barbarić, Ana (Author), Pondeljak, Ivana Mikanović, Ivana
Vrsta građe: Članak
Jezik: eng